Privacy Policy

Introduction

At Vivahavedi, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our matrimonial services.

By using Vivahavedi services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

1. Information We Collect

1.1 Personal Information

When you register on Vivahavedi, we collect the following personal information:

• Basic Details: Name, date of birth, gender, contact details (email, phone number)
• Profile Information: Height, weight, physical attributes, education, occupation, income
• Family Details: Family type, family status, family values, family income
• Religious & Cultural Information: Religion, caste, sub-caste, mother tongue, horoscope details
• Partner Preferences: Age range, height, education, occupation, location preferences
• Photos and Documents: Profile pictures, ID proof for verification

1.2 Automatically Collected Information

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent, features used, search queries
• Location Data: Approximate location based on IP address
• Cookies and Similar Technologies: Login session data, preferences, analytics

1.3 Information from Third Parties

• Social Media: If you register using social media accounts, we receive basic profile information
• Payment Processors: Transaction details and payment status
• Verification Services: ID verification and background check information (with your consent)

2. How We Use Your Information

2.1 Primary Uses

• Matchmaking Services: To display your profile to potential matches and show you compatible profiles
• Account Management: To create and maintain your account, verify your identity
• Communication: To facilitate contact between members, send notifications about matches
• Personalization: To customize your experience and improve match recommendations
• Customer Support: To respond to your queries, requests, and provide assistance

2.2 Secondary Uses

• Service Improvement: To analyze usage patterns and enhance our platform
• Marketing: To send promotional offers, new features, and service updates (you can opt-out)
• Security: To detect and prevent fraud, unauthorized access, and illegal activities
• Legal Compliance: To comply with legal obligations and enforce our terms
• Research & Analytics: To understand user behavior and improve matchmaking algorithms

3. Information Sharing and Disclosure

3.1 With Other Members

Your profile information is visible to other members based on:

• Your privacy settings and photo visibility preferences
• Your membership plan (free vs. premium features)
• Match compatibility and preferences
• Contact information is shared only when you choose to connect

3.2 With Service Providers

We share information with trusted third-party service providers who assist us:

• Payment processors for subscription payments
• SMS and email service providers for notifications
• Cloud storage providers for data hosting
• Analytics and advertising partners
• Customer support platforms

3.3 Legal Requirements

We may disclose your information when required by law or to:

• Comply with legal processes, court orders, or government requests
• Enforce our Terms of Service and protect our rights
• Protect the safety and security of our users and the public
• Prevent fraud, illegal activities, or policy violations

3.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity. We will notify you of any such change.

4. Data Security

4.1 Security Measures

We implement industry-standard security measures to protect your data:

• SSL/TLS encryption for data transmission
• Encrypted storage of sensitive information
• Regular security audits and vulnerability assessments
• Access controls and authentication mechanisms
• Secure payment processing through certified gateways
• Regular backups and disaster recovery procedures

4.2 Your Responsibility

• Keep your password confidential and secure
• Do not share your login credentials with anyone
• Log out from shared or public devices
• Report any suspicious activity immediately
• Be cautious when sharing personal information with other members

Note: While we use reasonable efforts to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

5. Your Privacy Rights and Choices

5.1 Access and Update

You have the right to:

• Access and view your personal information
• Update or correct inaccurate information
• Download a copy of your data
• Modify your profile details at any time

5.2 Privacy Settings

• Profile Visibility: Control who can view your profile
• Photo Privacy: Lock/unlock your photos for specific members
• Contact Information: Choose when to share phone number and email
• Search Settings: Hide your profile from search results

5.3 Communication Preferences

• Opt-out of promotional emails and SMS
• Manage notification preferences
• Unsubscribe from marketing communications
• Control match alert frequency

5.4 Account Deletion

You can request account deletion at any time. Upon deletion:

• Your profile will be removed from the platform
• Your data will be deleted within 30 days (except as required by law)
• Some information may be retained for legal, security, or fraud prevention purposes
• Deletion is permanent and cannot be reversed

6. Cookies and Tracking Technologies

6.1 Types of Cookies We Use

• Essential Cookies: Required for website functionality, login sessions
• Performance Cookies: Collect information about how you use our site
• Functionality Cookies: Remember your preferences and settings
• Advertising Cookies: Deliver relevant ads and track campaign effectiveness

6.2 Managing Cookies

You can control cookies through your browser settings. However, disabling cookies may affect website functionality and your user experience.

7. Third-Party Links and Services

Our website may contain links to third-party websites, social media platforms, or services. We are not responsible for the privacy practices of these third parties.

• Read third-party privacy policies before providing information
• We do not control third-party data collection practices
• Social media integrations are governed by their respective policies
• Payment processors have their own privacy and security policies

8. Children's Privacy

Vivahavedi services are intended for adults aged 18 and above. We do not knowingly collect personal information from children under 18. If we discover that we have collected information from a child under 18, we will delete it immediately.

9. Data Retention

We retain your personal information for as long as:

• Your account is active
• Needed to provide you services
• Required by law or for legal purposes
• Necessary for fraud prevention and security

After account deletion, some data may be retained in backup systems for up to 90 days before permanent deletion.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable laws.

11. Changes to Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

• Posting the updated policy on our website
• Sending email notifications to registered users
• Displaying a prominent notice on the platform

Your continued use of our services after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

13. Governing Law

This Privacy Policy is governed by the laws of India. Any disputes arising from this policy shall be subject to the exclusive jurisdiction of the courts in Kerala, India.